FACEBOOK ADVERTISING SERVICES

LEVEL UP YOUR COMPANY WITH FACEBOOK ADS

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OVERVIEW

For any business, big or small, advertising is key to getting your products and services in front of potential customers. With over 2 billion active users, Facebook is a prime place to advertise. However, with so many users, the competition for attention can be fierce, therefore, in order to see success in your prospective goals, it requires true knowledge and experience of the platform. Just simply creating a campaign and letting it run is not going to drive the results that you want.

HOW OUR FACEBOOK AD SERVICES WORK

TARGETING

Your company could put out a flawless ad, but if it is not placed in front of the correct audience it will ultimately fail. Thankfully, with the correct knowledge, Facebook offers some fantastic tools in order to reach your desired audience.  By using Facebook's demographic targeting options. You can target people based on their location, age, gender, interests, and more. 

 

For us here at Data Disciples, we have the expertise to develop specific audiences based on our clients' ideal target audience in order for them to effectively engage with consumers.

 

Another area of our expertise is retargeting. The truth is, it is not only important to find the right audience, it is also important to retarget users that have engaged with your content. One study says retargeted users are 70% more likely to convert compared to cold audiences and we can attest this is true. 

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AD CREATIVE

When it comes to Facebook ads, creative is key. A well-designed ad will capture attention and interest, while a poorly executed one will be quickly forgotten. Through Facebook Ads, your company has the option to use a variety of different mediums in which to convey the message you are attempting to get across to your consumers. From photos, videos, slideshows, carousels to a collection of images, knowing which option to use and how and when to use it can be a challenging task.

 

This is where we come in. Data Disciples will provide your company with the specifics on the correct creative to use for the right audience while communicating the message that fits best with your goals. Not only that, by implementing your style guidelines, we can design and produce the creative for you, leading to the most effective option for your target audience.

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FACEBOOK AD COPY WRITING

As a business owner, you know that facebook ads are a great way to reach potential customers. But what you may not know is that the copy in your facebook ad can make or break your campaign. Great targeting and creative cannot stand alone as the copy that is written on the ad can be just as vital. That's why it's important to take the time to craft ad copy that is clear, concise, and persuasive.

 

The approach to the ad copy used will depend upon your company ad goals and where your customers are at on their buyer journey. If your company goal is to increase sales, then you will want to focus on the benefits your company will offer to the consumer. If your company is more concerned with building brand awareness, you may focus more on brand value. 

 

Implementing the right copy is truly a difficult task which is why our team at Data Disciples offers such values to companies in need of Facebook advertising. We know what it takes to construct copywriting that is going to lead to conversions. Through the copywriting we provide, we aim to tell the story of your brand while providing the unique value you offer.

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FACEBOOK AD LANDING PAGE & A/B TESTING

As a business owner, you know that facebook ads are a great way to reach potential customers. But what you may not know is that the copy in your facebook ad can make or break your campaign. Great targeting and creative cannot stand alone as the copy that is written on the ad can be just as vital. That's why it's important to take the time to craft ad copy that is clear, concise, and persuasive.

 

The approach to the ad copy used will depend upon your company ad goals and where your customers are at on their buyer journey. If your company goal is to increase sales, then you will want to focus on the benefits your company will offer to the consumer. If your company is more concerned with building brand awareness, you may focus more on brand value. 

 

Implementing the right copy is truly a difficult task which is why our team at Data Disciples offers such values to companies in need of Facebook advertising. We know what it takes to construct copywriting that is going to lead to conversions. Through the copywriting we provide, we aim to tell the story of your brand while providing the unique value you offer.

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FACEBOOK AD ANALYTICS & OPTIMIZATION

In order to actually know if any action you are taking on the Facebook ad platform is successful, you must track the results from your advertisements.

 

One of the many great features of measurement data is that it not only helps us understand if goals are being met through the advertising, but also helps in determining future ad strategy based on what needs to be adjusted. Overtime, your company will be able to determine what is working and what isn't, resulting in increased return on investment. 

 

Like we have mentioned, Data Disciples is truly a data driven agency. This means we are very attentive to each client's data in order to determine their next move within the Facebook Ad platform. We are always looking for improvements and ways to increase ad effectiveness through the testing we put into place and the analytics we observe. 

Data Disciples exist to add value to all of our clients. We truly desire that your company would get the most return on investment possible, and we are confident we can do it. 

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